Ruby Bhandari (voted as D Magazine’s 10 Most Beautiful Women in Dallas in 2013), founded Silk Threads, Inc. out of her personal desire (and need) for fashionable ethnic wear that reflected her Indian heritage, but also spoke to her Western sensibilities. Born in New York and raised in Austin, Texas, Ruby started Silk Threads while still pursuing her degree at the University of Texas at Austin.
Soon, Ruby realized that there was an under-served market for high-end designs for the growing South Asian-American community – so she decided to open her own manufacturing units in India to better provide the level of service and quality workmanship that she and her clients had come to expect.
However, Ruby did not just want to create garments – she obsessed on taking the timeless elements of Indian culture – the vibrant colors, the opulent weaves, the regal fabrics, the graceful motifs and the exquisite styles of embroideries – and bring them to a wider audience. Decades before Hollywood discovered Indian artisanal weaves and embellishments, Ruby had started innovating, using a mix of traditional and modern design elements to bring to her clients one of a kind pieces – each of which could tell a different story.
Fast forward to today, and Silk Threads is still following the same mantra. The Brand includes custom dresses, exclusive ethnicwear, Bridal trousseaus, and Men’s custom wear, all complemented with elegant accessories, with three primary lines: Silk Threads by Ruby Bhandari, Ruby B Collections, and Silk Threads Menswear.
Ruby’s work has received glowing reviews in ethnic as well as mainstream press. She is also a frequent guest on radio and TV shows, giving her input on current fashion trends and celebrity dressing and helps produce major Fashion Shows. Ruby’s designs are worn and appreciated by several Bollywood celebrities as well.
Ruby helped me feel and look amazing at each of my wedding events. She got a feel of what my vision was and helped me design outfits that were stunning. I received so many compliments all weekend and I was completely at ease throughout the whole process, because I knew the Silk Threads team was handling it. We also ordered additional clothing from Ruby, late, and she went out of her way to make it happen for us. The whole Silk Threads team is accommodating and attentive to whatever you need – there’s no better customer service out there!
We want to thank you and your team for helping us with a last minute outfit situation! You really saved the day and we appreciate the speedy service. Sending pics soon! The clothing collection here is beautiful, and we recommend to anyone looking in the Dallas area! Looking forward to working with you in the future!
Ruby believes in giving back to the community and working with local and national charities such as the following: